Keyword → product launch

Mar 3, 2026

Apple Unveils iPhone 17e at $599 and M4 iPad Air, Kicking Off Its Most Ambitious Hardware Cycle in Years

Apple launched the iPhone 17e at $599 on Monday, doubling base storage to 256GB while adding MagSafe support, alongside a new M4-powered iPad Air — the opening salvo of what analysts say could be the company's most significant product refresh in recent memory. Pre-orders open March 4, with availability across more than 70 countries beginning March 11.

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